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Executive Quote Awards


Dee Yun Dee Yun: (contact-deleteme[at]-deleteme-direman [dot] com) 2012-07-25 08:27:04

"Important for the World"


Phew. I tried to chalk this up to Iwata-san's non-native English speaking, except that he followed up by elaborating. He asserted that second screens like tablets and smartphones have become commonplace, and that the Wii U game controller -with its second screen- would thus entice consumers. And be important for the world.

Why do game executives open their flaps? It's their jobs to make smart decisions regarding the directions of their companies, not to be their mouthpieces. They should let public relations firms earn their keep; they're PROFESSIONAL spinners. Or even trot out game designers, who could speak with legitimate passion and insight. The boards of these companies need to gag their executives from this sort of amateurish and disingenuous claptrap.

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