New comics Monday, Wednesday, and Friday!
Dee Yun: (contact-deleteme[at]-deleteme-direman [dot] com) 2013-01-15 08:39:35
Half a billion dollars and counting. This proves it. All you have to do to sucker kids (or their parents' wallets, rather) is to present some form of collectibility, and if the product isn't outright terrible, all the better.
Pokemon had the right idea with the whole, "Gotta catch 'em all!" tagline, but failed to follow that notion to its natural conclusion.